Philips has launched 15 models of LEDs, 8 models of LCDs and 5 models of ultra slim TVs, which it said would redefine the premium television market in India.

The price range of the LED TVs starts from Rs.26,500, while that of LCD TVs from Rs.16,499. The price range for ultra slim TVs starts from Rs.5,290.

According to the company, it also will launch its flat panel TV range under the flagship model Cinema 21:9 TV, world's first cinema proportion 3D LED pro TV with ambilight.