Major consumer electronic manufacturers such as Apple, Samsung, and Sony might be battling on the smartwatch front, but for the fashion-conscious the bulky designs have been rather unattractive. Keeping aesthetics in mind, a fairly new U.S.-based company, G-Wearables Team, has launched the world’s smallest LED fitness tracker.

Top: A man wearing a Goccia tracker. Bottom: G-Wearables Team fitness tracker Goccia is as big as a penny. (Photo Courtesy of Kickstarter)

The wearable device Goccia has completely eliminated the use of displays and is no bigger than a penny. In replace of displays, the device relies on LED lights as indicators for fitness progress. 

LED lights show stage of progress on the tiny Goccia device. (Photo Courtesy of Kickstarter)

Without wires or any sockets, the water-proof device is charged up wirelessly and uses a form of Li-Fi to sync with the smartphone. The device can run for 14 days on a single charge.

Goccia is completely waterproof. (Photo Courtesy of Kickstarter)

The Kickstarter project the company launched has received US$ 52,404 in funding, and interestingly includes an option for backers that put in more than US$ 5,000 to meet with the design team.