LG Electronics, the world's No.2 TV vendor, said Sunday that it would launch a 15-inch OLED TV in September at the IFA 2009 consumer electric show in Berlin.
Comparing with traditional LCD displays, AM-OLED displays are thinner, more energy efficient and can provide better picture quality, while the high price has kept it from becoming a mass-produced technology.
As Sony had launched the first 11-inch TV with active-matrix organic LED (AM-OLED) display in 2007, the 15-inch display to be released by LG will be the largest display with this technology. The company also plans to unveil a 40-inch grade (OLED) product “in a not too distant future”.
The 15-inch OLED screen will arrive in Korea in November this year and offered overseas next year, LG said.
